Chinese data that a country’s culture does not have any effect on the social skill development of its’ children. Social psychologists study how people interpret and understand their worlds and, particularly, how they make judgments about the causes of other people’s behavior. So, something that is acceptable in the Western societies may not be as acceptable in the East and the Middle Eastern nations. For example, they explore differences between modern market economies and more traditional gift or barter economies, or compare behavior under capitalist, … Moreover, our environment, which has cultural influences, shapes our behavior. Affect of Culture on Human Behavior and Interaction Viktorea Ford Scott Community College Culture is, by definition, the behaviors and beliefs characteristic of a particular social, ethnic, or age group ("Dictionary.com," 2012). In a society where boys are discouraged from crying, men think of it … 3 On the other hand, an emic framework refers to the specific ideas, behaviors, and values that are viewed as meaningful by members of a particular culture. Affect refers to the feelings we experience as part of our everyday lives. Simply put culture controls what is acceptable for a person and what is not. Consumer buying behavior eventually refers to the buying behavior of an individual. Culture is the fundamental determinant of a person's wants and behavior. Many factors affect the behavior of individual and some social factors are attitude, ability, gender, race, culture, norms and culture of society and many more (Dornsife, n.d.). We need them to predict each other’s behavior and coordinate on a daily basis. "The social environment includes many factors that impinge on development, from bonding and competitive stress to the social facilitation of learning. Understanding social class as culture is a relatively recent idea, yet the research conducted thus far illustrates the influence class position can have on people’s behavior and identity. An individual has his own choice and mindset. My focus has been on the degree to which groups strictly adhere to social norms. An individual can get affected by the environment in which he lives, his culture, his social class, his psychology and his personality. Culture affects perception, and perceptions drive behavior. Research shows that culture, sub-culture, and social classes are particularly important on consumer buying behavior. It helps give people a sense of balance and sanity within their lifestyle. The results proved independent of the specified cultural characteristics. Culture and Human Behavior. These can affect brain functioning in many ways, but usually they have no direct influence on functional brain architecture. Culture Influences Behavior. Most cross-cultural work on children’s social development has been dominated by an etic framework, which assumes that the constructs measured have relevance across all cultures. I’m a cross-cultural psychologist and have been trying to understand the deeper codes that drive behavior. Social Affect: Feelings about Ourselves and Others. All groups have norms, or unwritten rules for behavior. Institutional economists study the ways in which alternative forms of interaction affect social behavior. Culture is a way of life for a specific group that affects its values, beliefs, behavior and acceptable norms. Although biology, social learning, the social situation, and culture are all extremely important, we must keep in mind that none of these factors alone predicts aggression but that they work together to do so. In this we discuss effect of gender and sexuality on individual behavior, and how these factors affect the personality of individual. 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